Dear Sports Trackers around the world. We have some exciting news to share. We will be joining Amer Sports, the sporting goods company with internationally recognized brands including Salomon, Wilson, Arc’teryx, Mavic, Suunto and Precor.
We couldn’t be happier with this arrangement as it brings us endless possibilities to develop our service and products into a whole new level. We truly believe that we have only scratched the surface and have so much more to offer our users.
How it all started
We started Sports Tracker back in 2004 while working at Nokia Research Center at a time with no smartphones as we know them today. Our application was the first of its kind for mobile phones, so we can safely say that we were the category founders in our field. Our original vision was to come up with an easy and fun training app that would help people to train better and connect with each other.
In 2009, Sports Tracking Technologies was founded as a spin-off from Nokia. Today, after some 25 million downloads globally, we are more than 2 million monthly active trackers from more than 200 countries around the world and with over 2 billion kilometers tracked – comparable to the distance between the sun and planet Saturn!. So a Big thank you to all of you for being part of our massively active community!
We’re proud of what we’ve done during the past years, being just a small group of sports enthusiasts and mobile geeks, but we’re super excited about the possibilities this new arrangement brings us as we will be able to do so much more and much faster.
We will continue to develop our service and products under our own brand and there will be no major changes to our service at this point. You can continue to use Sports Tracker just like before.
The new arrangement enables a more efficient, faster and versatile development of the service offering and gives us the possibility to expand our service into new sports and user situations. Being part of Amer Sports gives us also the opportunity to broaden our product portfolio and to add support to a wider range of products.
We hope you are as excited as we are with the new possibilities this acquisition brings. Our minds are already bubbling with ideas, so we can’t wait to see what lies ahead for us all. Thank you for being such an amazing community and like always, keep us busy with your feedback.
Press release: Sports Tracker joins Amer Sports (pdf)
Keep on tracking!
Team Sports Tracker